Unlike many of my fellow bloggers, I don't have a specific niche, instead I have a kaleidoscope of topics that reflect my passions, hobbies and quirks that make me, well, me!
What is a niche?
A niche is one topic that allows you to concentrate your writing on. It also means your audience is pigeon holed, which can be a really good thing if many are interested in reading about that one particular topic.
Also if you want to use the blog to make money, investors will be making themselves heard for your niche. A Lot of bloggers I have met on my journey even blog for a living. Great, if you have a lot to share on that one topic. Down side to my way of doing things, no brands or collaborators want to work with a multi niche blogger.
Then why? I hear you ask do I not concentrate on a niche?
I am so so happy I don't specialise! I can write about what I love, I am free! so to speak, to write about whatever inspires me. I can tell my story. Like all this I list below:
One of my favourite posts was a personal story 'how can you describe the heartache of a breakup' read it here:
And I love sharing my knowledge and experiences, such as '8 steps you should know when moving home' :
Another part of my blog is set aside for the things I have interests in, such as nail art, coffee and cakes, here is my latest post in one of those topics: 'why Christmas Nail Art is important' :
Why I've called myself a kaleidoscope
A kaleidoscope is colourful, random, interesting and you never know what is coming next, but you know it'll be amazing.
My blog is made up of all these different aspects too and my readers can anticipate my posts just as they would using a kaleidoscope.
Photo from Unsplash
Is there a niche I'd like to write about?
I know it's actually quite hard to knuckle down to one specific topic, I have seen many bloggers having to make this decision, and I completely understand the challenge now. I do not have that consuming passion for one particular interest, so I too could not make this decision, but if I had to it would probably be my nail art and everything that goes with it.
Photo from Unsplash
So when it comes to it, I might be taking the easy way out, maybe I am confusing my readers, maybe I should reconsider, but being different is actually what makes me stand out in a crowd. My blog name means it's all about me, my challenges, my outlet and I'm proud of it.
On the down side I am beginning to feel slightly uncomfortable when I tell people I am a blogger and they ask what I write about, because trying to explain my story every time is proving to lose them halfway.
Q: Do you enjoy my Kaleidoscope approach to blogging or would you prefer reading a more targeted area of blogging?
I agree a lot of bloggers struggle to stick to or get one specific topic.
Thank you for commenting, hats off to those who do ay
Yeah! So agreed! You don’t need to know your niche now. I also started my blog without a niche. I only found my niches in 2019. Btw, I’m lovin your blog. Keep on growing ya.
Hiya, thank you for reading and your lovely comments, I'm so happy for your support.
I think niches that are highly specialized can sometimes be too restrictive. I personally have several niches that I stick to as it gives me the opportunity to write about what is important to me; and that's pretty cool. Great post!
Molly | transatlanticnotes.com
Thats great Molly, it sounds like we're in the same boat
I know the struggle of not being able to focus on one topic all too well. I like the idea of being a kaleidoscope
Hi, thank you for reading, the word kaleidoscope is such a powerful one isn't it, thank you for your comments x
Kaleidoscopes, in the true sense, keep you intrigued and looking forward to what's next. Therefore with the kaleidoscope approach, you bring your different ideas, interests etc., to your blog. Readers appreciate that too.
Thank you reading my post. I am glad you like my approach
I used to love kaleidoscopes! I haven't had one in years though.
Haha yes I remember having one too, I always wondered what they were of when I was a child, how did it work etc.
I've read that while niching down is better for marketing purposes, if you're blog is just for you, then do whatever makes you happy. I've also read that in the early days of your blogging life, it's ok to write about anything because you're still finding your way. Through that process, you may find that something sticks out and gains more interest either from you or your audience, then you can pivot in that direction.
In the end, it's about consistency and desire. What can you write about regularly that keeps you motivated? If it's everything, just say that you blog on a spectrum of ideas from personal experiences to nail art. Or spectrum of ideas that appeal to XX audience.
And be happy in the process!
~Cassie | letsgrowmom.com
Some great words here, thank you. I am finding my personal writing a good fit at the moment, it's more enjoyable. So for now I will do more of that. But then I am interested in quite alot of wide topics, it is difficult and I do hope a decision can be pop out to me in due course
I started the exact same way. Without actually having any specific niche. I just wanted to write about whatever I find interesting each time. However, truth is that after writing for a while I recognized a pattern in what i was mostly interested in writing so I guess the niche foynd me 🙂
It might also happen to you...
Thank you reading this post, you're right for now I am doing what makes me happy. Good luck to you also in your writing